What Role Do Movies & Streaming Play In Austin Commercial Interior Design?

​If you’re a movie buff, you might feel it in the air — the surge of award season movies that tend to come out during the fall and winter months. Or maybe you’re more of a casual viewer, who savors cozy days spent catching up on your streaming to-watch list at home. Either way, it’s easy to see cinema’s impact on our daily lives — but what about on commercial interior design? 
Yes, that’s right! For multifamily and student housing developers, your potential residents’ movie-viewing habits can certainly influence your design choices. Fortunately, you don’t need to guess about how to best attract your silver screen lovers. Here are a few tips to keep in mind during the design stage. 
Survey Potential Residents On Their Movie Habits
There’s something undeniably appealing about a home theater. After all, think about every great mansion you’ve ever seen in movies or TV shows — isn’t a home theater always part of the deal? 
Chances are, a theater room is something that may interest your residents, too! Of course, when it comes to installing luxurious amenities, you don’t want to simply guess or assume what potential renters want. Put local insights to use and know exactly what renters in your area value most — and what they’re OK doing without, too. That kind of information isn’t easy to source on your own — but for Mood’s research team, it’s all part of the process. We can conduct local, custom-crafted surveys to determine what amenities are sure to “wow” in your area. Of course, if a movie room of some sort is on that list, there are a few ideas to consider next. (Fortunately, this is where the fun part begins!)
Must-Have Movie Room Features
Not every multifamily movie room or clubhouse theater will look the same. In fact, today’s technology makes it easier than ever to watch movies from home — so you’ll want to incorporate features that set your space apart from the basic living room setup! These might include:

• Reservations: Having the option for residents to reserve your movie room may make it easier to keep the space clean and functioning its best — while also providing a fun opportunity for birthday parties and special events!
• Themed Décor: Whether you pull inspiration from silver screen regalia or the local community, themed décor can set your clubhouse media room apart from the rest.
• Streaming Options: Ten years ago, you might have been able to get away with a standard DVD setup in your movie room. Today? Not so much. Smart media access to residents’ favorite apps is a must-have your community will appreciate.
• Versatility: Remember those surveys we talked about earlier? Sometimes, they might point to other amenities residents want just as much as a movie room — like, say, a place to watch the game or host a video game night! Equipping your space for all of these big-screen activities can make it a more versatile (not to mention valuable) addition to your community.
• Events: For multifamily and student housing developments that want to foster a sense of community, look to your movie room as a potential event spot! Whether you host viewings for the big game or Oscars night, this can be an attractive component of your complex for community-minded renters.

Of course, these are just a few fun considerations to keep in mind as you plot out the perfect multifamily movie room — let Mood take it from here! From conducting local trend research to design, renderings, and FF&E procurement, our team is ready to help you create a community people want to call “home.”